Wednesday, July 25, 2012

Why use an online business directory?


Contributor: Adesina Adeola of Covenant University, Ogun State, Nigeria

As the owner of a business, you want to get your business maximum exposure and on a limited budget. The world of business is changing and tilting more and more towards online commerce and advertising, so now is the perfect time to begin gaining an online presence.

Unlike a local business listing, Online business directories will allow your listing to be seen anywhere in the world. This is important, especially if you want to build an international brand. Large global corporations spend hundreds of millions, if not billions on advertising, but you can begin with a free listing and be well on your way to having an online, global presence.

Having a website is a great way to help people find your business but it is often difficult to be recognized by Google and to be placed high in the organic search rankings. Being listed in a directory can help immensely. By being listed, Google will see a link from the directory to your website, this is called a backlink, and it will make your website appear more credible to Google. The more backlinks you have, the more likely Google will list you higher in their search rankings, which can make your website much easier to find and give it significantly more traffic, which in turn attracts more customers to your company.

Also, by being listed in an online directory, people who are looking for your product or service can find your website or contact information through the online directories. Directory listings often come up high in search engine rankings so your listing may appear right near the top, ultimately bringing those people to your website.

So now you can take the first step towards maximizing your web presence and you can do this by submitting your business website to any directory service of your choice so that it can be promoted and advertised globally over the internet.

To have your own online business directory or to register your business in hisplus online business directory email info@packageidentity.com

2 comments:

  1. This is true for all kinds of advertising including business to business advertising. Reputable is perhaps the "key" word here. A good reputation can spread quickly across cyberspace, but a bad reputation can travel the Internet at almost the speed of light. It's simply human nature. Bad news travels much faster. A business can establish its reputation much more effectively online if it employs a viable strategy. Such a strategy often incorporates two essential elements: low costs and an underlying goal to become trustworthy in the eyes of consumers.

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  2. Local online business directory, it is important to use specific words in your search. its include the name of the service, location such as zip code, name of the city or town, as well as the state.it will not be difficult to bring them up in your search. Online shopping portal New York

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